The biggest news in terms of MotoGP still is the fact that Valentino Rossi has returned to Yamaha. This is a win win situation in terms of marketing and getting in more sponsors and taking the Yamaha brand value to a higher level that it already is. All Rossi has to do now is do what he does best on the bike that he loves so much, win!
We all know that more than the Yamaha race management it was the marketing and PR department that stood strong on getting Rossi back, and these departments have already started with the promotional activity. The first in a long line of things to come is a short video that welcomes Rossi back to Yamaha. This video shows clips from various races with Rossi on the Yamaha, the period through which he amassed four World titles, 84 podiums, 46 victories and 29 pole positions. Check out the video below.
