Ultraviolette, a company dedicated to creating sustainable mobility solutions, has announced the opening of its first experience centre, the Ultraviolette Hangar, in Bengaluru. This unique centre, which spans over 10,000 sq. ft., will serve as the flagship retail touchpoint for the brand and offer an immersive experience for customers and technology enthusiasts. The Ultraviolette Hangar boasts industry-first technologies such as interactive displays and virtual and augmented reality zones, providing visitors with an immersive environment to experience Ultraviolette’s advanced innovations and design philosophy. The centre also features a UV Cafe and dedicated spaces for an exclusive range of performance gear, accessories and branded merchandise.
The Hangar is designed to reflect Ultraviolette’s focus on futuristic design and innovation, with features such as flight-simulator technology that allows visitors to experience the pure adrenaline rush of riding the F77. With the opening of the Hangar, Ultraviolette also announced the deliveries of its top-of-the-line F77 Limited Edition, with all 77 units selling out within two hours of the commencement of bookings in November 2022. The Edition 001 of the bike has been bought by celebrity investor in the company Dulquer Salmaan. Ultraviolette plans to set up 15 such experience centres across India this year. It is noteworthy that the location of the first Ultraviolette Hangar in Bangalore also houses the R&D center of the F77.
Commenting on the Ultraviolette Hangar launch, Narayan Subramanian, Co-founder and CEO, said, “Ultraviolette’s focus on futuristic design and innovation is reflected in our first flagship experience centre – the Ultraviolette Hangar. The Hangar is a one-of-a-kind experiential centre where everyone is invited to experience the future of design and electric vehicle technology. The Hangar is designed in line with the F77’s benchmark of stunning design and technology while redefining the purchase journey and customer experience. This is the first step towards our next phase of growth, and we are working on setting up 15 such Ultraviolette Hangars across the length and breadth of India this year. Each store will be uniquely designed considering the brand personality and will offer a superlative experience for customers and enthusiasts alike.”
Niraj Rajmohan, Co-founder and CTO, Ultraviolette, added, “Since the launch of the F77 in November 2022, we are seeing a tremendous level of interest from prospective customers and EV enthusiasts to understand the F77s technology and appreciate its design. The Ultraviolette Hangar showcases the uniqueness of F77’s design elements and technological advancements while highlighting the ability of our Indian designers and engineers to build world class products and experiences entirely in India. We are confident that the Hangar will become a destination that inspires the next generation of innovators and designers to reimagine the future.”