Honda Motorcycle & Scooter India has announced that its cumulative two-wheeler sales in the state has crossed the momentous 80 lakh units’ mark this month. In 2001, Honda Motorcycle & Scooter India started its two-wheeler journey with the legendary Activa scooter. Gaining popularity with a rapidly growing customer base in the state by 2016, Honda had surpassed the landmark 40 lakh customers. HMSI has now successfully doubled its customers to 80 lakhs in Maharashtra by adding the recent 40 lakh customers in last six years.
Thanking customers for this landmark feat, Mr. Atsushi Ogata – Managing Director, President & CEO, Honda Motorcycle & Scooter India said, “We are truly elated to reach this milestone in the state of Maharashtra which has been a strategic centre for Honda when it comes to two-wheeler demand in West region. With a versatile demography, the state offers a diversified customer base. As more customers opt for two-wheelers suited to their individual needs, it gives us an opportunity to serve them better with our differentiated offerings across various segments. I would like to thank all our customers for their continued trust in Honda.”
With increasing demand for 2Wheelers, Honda Activa emerged as the most preferred two-wheeler models. Marking a strong presence across the state are Honda’s 670+ touchpoints (including dealerships, authorized service centers and best deal outlets) which offer a top-notch service experience as well as world class two-wheeler line-up of scooters & motorcycles for customers to choose from.
HMSI continues to delight customers in Maharashtra with its dynamic range of scooters comprising of 4 models namely Activa 6G, Activa 125, Dio & Grazia 125. Parallelly, in the motorcycle category the company offers 8 exciting models across 110cc (CD 110 Dream & Livo), 125cc (SP125 & Shine), 160cc (X-Blade & Unicorn) and 180-200cc (Hornet 2.0 & CB200X) segments along with other special edition models.
Honda’s premium motorcycle retail format is led by the BigWing Topline in top metros and BigWing in other demand centers. While the marquee Honda BigWing Topline houses Honda’s complete premium motorcycle range starting from the newly launched CB300F, CB300R, H’ness-CB350 and its Anniversary Edition, CB350RS, CB500X, CBR650R, CB650R, CBR1000RR-R Fireblade, CBR1000RR-R Fireblade SP, adventure tourer Africa Twin Adventure Sports and flagship model Gold Wing Tour, the BigWing delights mid-size motorcycle fans of Honda.
Honda CSR & Road safety efforts in Maharashtra
Honda strives to be a company that society wants to exist. Moving forward with this vision, the company has provided road safety awareness to more than 3 lakh citizens through its Traffic Training Park in Thane and regular trainings at school, colleges & corporates in the state. In over two decades, HMSI is continuously making a difference in the lives of people across India through sustainable development, road safety and CSR.
Customer Journey for booking their favourite Honda two-wheeler
Customers can also visit Honda’s official website (www.honda2wheelersindia.com) and swiftly start their journey with their favorite wings by clicking simply on the ‘Book Now’ tab, which redirects them to the online buying/booking channel.