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Jawa Motorcycles targeting 90,000 sales in 2019

Jawa has recently paused bookings for its Jawa and Jawa Forty Two models to match production and booking/delivery speeds. Bookings will resume only post September 2019. Jawa is now targeting sales volumes of 90,000 units for its first year of operations with deliveries slated to commence in March 2019.

Around 200 motorcycles are manufactured in every shift currently according to the guys at Jawa. At this rate without scaling up production it is going to be a long wait for customers. The Pithampur manufacturing unit presently runs one shift. Classic Legends, the owner of the Jawa and BSA brands, is supported by Mahindra & Mahindra and now has to ensure that delivery experiences are smoother along with impeccable after-sales support.

Jawa is emphasising more on production quality along with scaling up production. The company is expected to soon directly communicate with customers about their delivery schedules. The co-founder at Classic Legends, Anupam Thareja, stated that the company will work to scale up overall production in a bid to lower waiting periods. However, he stated that quality is of prime importance and hence requested buyers and Jawa enthusiasts for more support and patience. He added that this wait would definitely be worth it for buyers.